The 3 Fastest Ways to Attract a Tenant to Your Property
Other than maintenance, vacancies are a landlord’s biggest stressors. If your tenant has given notice or your property is currently vacant, there are a few things you can do to make your property more attractive to prospective renters and, in turn, rent quicker. The longer your property is vacant, the more it impacts your investment performance and finances, use the tips below to make finding your next tenant a little easier.
1. Get professional photos
We’ve all seen them — the rental listing with dark photos, crooked photos, or even a person’s reflection or shadow of them taking the photo. A professional photography session for your
property can set you back around $150, but it’s worth every cent. By using a professional photographer, your photos will be well lit, edited, and taken with wide angles to make your property stand out online and attract quality tenants. Plus, the photography costs may be a tax deduction, and you can re-use the professional photos next time you need to list your property.
Another alternative is to use a website like BoxBrownie.com to have your photos taken to the next level at a great price.
2. Make sure the property is well-presented
Keeping your property well-presented, both in the listing photos and when the property is available for inspection, is a great way to attract quality tenants and applications from the beginning. Ideally, your property will be decluttered, clean, smell fresh, and in good condition, with no visible signs of maintenance or repairs. Hiring a professional cleaner is highly recommended to set the standard of cleanliness for the next resident.
3. List on high-traffic sites
With more than 80% of renters looking online for their next rental property, it’s important you get your property in front of as many potential tenants as possible so that you can lease your property quickly. While your photos are in progress, work on the listing copy making sure the best features of your property, plus other important information such as local amenities and the feel of the neighborhood, are detailed. However, it’s been proven that most renters won’t read a really wordy description. Bullet points at the beginning with a brief description of other features usually work best. If you have a property manager, they can help you write a compelling listing.
After buying the perfect investment property, finding a great tenant is key. Follow the steps aboveto make sure you’re giving yourself the best chance to attract great tenants quickly. While getting professional photography and a cleaner is an expense, these costs can have your property leased quickly and avoid long periods of vacancy, making it a worthwhile investment. And if you’re feeling unsure about the process, talk to your property manager as they know how to streamline things, provide valuable insights, and make sure you secure a great tenant quickly.
Remember, this article does not constitute financial or legal advice. Please consult your professional financial and legal advisors before making any decisions for yourself.
